Who is responsible, and contact
Vivo Latam SAS de CV runs the Vivo Latam real-estate marketplace and decides how the data needed to provide its services is handled. The platform is aimed at the El Salvador market.
For privacy questions or to exercise your rights, use the official WhatsApp +503 7653 1000 or the privacy section of My account.
Data we may process
We process only the information needed for the function you request:
- Identity and account: name, email, phone number, sign-in methods (email, WhatsApp, Google or Facebook) and verification status.
- Activity: favourites, searches, history, messages, offers, visits and preferences.
- Listings: property data, photographs, location, documentation and relationship with the advertiser.
- Professional use: agency, team, permissions, portfolio, contacts, projects and audited activity.
- Technical operation: IP address, device, session, security logs, errors and abuse prevention.
- Contracting: the product chosen, billing and payment status. Vivo Latam does not show full card numbers.
What we use data for
We use data to create and protect accounts, publish and moderate listings, show results, save preferences, connect interested parties with advertisers, handle messages, offers and visits, manage contracted services, respond to requests, prevent fraud and comply with applicable obligations.
Marketing communications require a separate choice where applicable. You can withdraw that choice without losing access to essential features.
Legal basis for processing
Processing may rely on performing the service you requested, your consent, compliance with a legal obligation, or a legitimate interest in keeping the platform secure and improving it, as long as it does not override your rights.
Salvadoran law recognises rights over the processing of personal data. You can consult the Law for the Protection of Personal Data.
Who we share data with
A request about a property is shared with the advertiser or the responsible agency so they can respond to it. An agency's administrators only access data for their own organisation and team, according to their permissions.
Providers of authentication, hosting, storage, maps, email, messaging, fraud prevention, payments and support may also be involved. They receive only the data needed for their function and are subject to access and confidentiality controls.
The AI assistant (Juli)
Juli is Vivo Latam's AI assistant. It answers on the website and in our WhatsApp, Messenger and Instagram conversations. The messages and photos you send there are processed by Anthropic, the provider of the AI model, to write each reply, and are stored by Vivo Latam so the team can follow up with you.
Juli summarises new conversations and the details you give it (such as your name, the property you are looking for or a phone number you share) to the Vivo Latam team through Slack and e-mail. When a conversation is deleted, its Slack notices are deleted with it; copies already delivered to the team by e-mail cannot be recalled. Meta operates WhatsApp, Messenger and Instagram and handles the messages you send through them under its own terms.
Chat conversations are kept for 24 months after the last message (12 months for an anonymous conversation on the website), including the copy the Vivo Latam team works from; call recordings and transcripts for 12 months, both here and at Vapi, the provider that answers and records our phone calls, where we delete them at the end of that period or when the call is deleted; the technical records of each message for up to 90 days.
To have a conversation deleted — on WhatsApp, Messenger, Instagram, the website or by phone — write to [email protected] from the account or number you used, and the team will delete it. Website conversations tied to your Vivo Latam account are also deleted by the account erasure in My account, and if you signed in with Facebook or Instagram you can use that app's deletion request (see the data-deletion page).
Retention
We keep data for as long as the account or relationship is active, and for as long as needed to handle requests, security, audits, defending claims and legal obligations. Periods depend on the type of data and the status of the transaction.
When an account is closed, we delete or anonymise what is no longer needed. Some records may stay blocked while an obligation or an open dispute exists.
Your rights
You can request access, rectification, cancellation, objection, portability, restriction or blocking where applicable. You can also withdraw consent for the future.
Send the request from My account or through the official channel. To protect you, Vivo Latam may ask for identity verification before revealing or changing data.
Information security
We apply separation by organisation, permissions by role, protected sessions, encryption for sensitive data, audit logs and controls against unauthorised access. The screens that send sign-in codes use Google reCAPTCHA as a security measure against automated abuse; the Google Privacy Policy and Terms of Service apply to it. No system removes all risk.
If you notice unusual access, use the "This wasn't me" link in our security notice or sign out on every device from Settings, and contact Vivo Latam.
Minors
Accounts for publishing, offering or contracting are aimed at people with legal capacity. If we detect data from a minor processed without valid authorisation, we may block the account and delete the information where appropriate.
Changes to this policy
We will publish the updated version and its date. If a change significantly affects how data is used or a choice you already made, we will communicate it within the platform or through a channel associated with your account.
If any clause is unclear, do not proceed with a transaction. Contact Vivo Latam and ask for an explanation before agreeing to anything.